One of the most recognizable sports franchises in the world, Green Bay Packers trademark protects many of its famous and traditional symbols. The “G” that appears on the side of their gold helmet, “Titletown”- the label that tabs the city of Green Bay for winning many championship titles in the 1960’s and “Lambeau Field” where the “Packers” (another trademark) play their home games among others.
Nearly everyone knows that the city of Green Bay, Wisconsin, is the smallest city in American professional sports. Green Bay has a population of just over 100,000 people. Even if the residents of this northeast Wisconsin community don’t want to hear it, it’s a small town. There, there are paper mills and a football team –period. Even the team itself is publically owned by many locals. The trademark “Titletown” that the Green Bay Packers register is actually used by as many as 17 local businesses. The Packers organization seemingly do not have a problem with it. In Green Bay, the Packers are looked upon like a trusted uncle. And as such, many in the community respect that Packers brand – and understand assimilation with the biggest brand in the area means packed bars, restaurants, and motels. So the next time you make your way to Lambeau Field, in Titletown, be sure to check into the Titletown Hotel, enjoy dinner and a beer at Titletown Brewing Co, and to insure you have get into the game, call Titletown Tickets. You get the idea.
